# Cookie Policy

_Last updated: 28 July 2025_

ITMC LTD (“we”, “us”) uses cookies and similar technologies to recognise you when you visit **itmcglobal.com**.
This Cookie Policy explains what these technologies are, why we use them and your rights to control them.

## 1. What Are Cookies?
Cookies are small text files stored on your device when you browse a website. They help the site remember your actions and preferences.

## 2. Why Do We Use Cookies?
– **Essential cookies** – Required for core site functionality.
– **Analytics cookies** – Measure traffic and usage patterns.
– **Marketing cookies** – Deliver relevant ads and track campaign performance.

## 3. Cookie Overview

| Category | Cookie Name | Purpose | Expiry |
|————  |——————————————–|————————————|——————-|
| Essential | `cookie_consent` | Stores your banner choice | 12 months |
| Analytics (Google Analytics 4) | `_ga`, `_ga_*`, `_gid`, `_gcl_au` | Visitor statistics & conversions | 1 day – 24 months |
| Analytics (Hotjar) | `_hjSession_*`, `_hjSessionUser_*` | Heatmaps & UX insights | Session / 12 mo. |
| Marketing (Meta Pixel) | `_fbp`, `fr` | Ad targeting & remarketing | 3 months |
| Marketing (LinkedIn Insight) | `li_fat_id`, `li_sugr`, `UserMatchHistory` | LinkedIn ad analytics | 30 days – 6 mo. |
| Tag Management | `_gtm_xxx` | Loads third-party tags via GTM | 15 minutes |

*We update this table whenever we add or remove cookies.*

## 4. Managing Cookies
You can accept or decline cookies via our banner.
Non-essential cookies are only set if you consent.
Most browsers also let you block or delete cookies in settings. Note: disabling cookies may impact site functionality.

## 5. Changes
We may update this Cookie Policy to reflect changes in technology, legislation or our practices. Please revisit regularly.

## 6. Contact
For questions about this Cookie Policy, please email us at  **contact@itmcglobal.com**.